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LOCAL LOVE

Our LOCAL LOVE collection is full of Santa Cruz-inspired finds made for locals, visitors, and anyone who loves this little stretch of coast.

You’ll find art, cards, apparel, gifts, and everyday favorites featuring familiar places, coastal views, redwoods, surf, and a bit of Santa Cruz personality. Whether you’re picking up something for yourself or sending a little piece of town to someone else, these pieces keep it close to home.

For beach days, redwood walks, Boardwalk memories, and Santa Cruz pride.

  • Cat on bike hoodie
    Cat Hoodie
    $ 70.00
    Doug Ross

    Alley Cat Zip Hoodie

    Fast cat. Chill hoodie. This black fleece zip-up features Doug Ross’s alley cat cruising on two wheels—with “Santa Cruz” proudly in tow. Bold, grap...

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    $ 70.00
  • Rock Scissor Paper Gift Enclosure Cards - Mini card magic, making your presents 100% more fun and 200% more joyful!
    Rock Scissor Paper Gift Enclosure Cards - Perfectly sized for a tiny message, humorously enhancing your gift with unforgettable charm.
    $ 3.00
    Rock Scissor Paper

    Rock Scissor Paper Gift Enclosure Cards

    Gift enclosure cards are the perfect card to add to a gift. These folded cards are the size of a business card, making them perfect for a short but...

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    $ 3.00
  • Pearl Alley Santa Cruz graphic print
    Pearl Alley graphic print
    from $ 38.00
    Steve Hosmer

    Pearl Alley

    Santa Cruz landmarks get a fresh twist from local artist Steve Hosmer's vibrant graphics. Frames come in a fun mix of colors like Black, Natural, C...

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    from $ 38.00
  • Whimsical Doug Ross Tea Towel adorned with charming cat illustrations, perfect for making chores a purr-fectly fun experience.
    Doug Ross Tea Towel featuring playful cats ready to tackle spills with style and humor.
    $ 19.95
    Doug Ross

    Doug Ross Tea Towel | Cats

    Towels measures approx. 28" x 29". The flour sack towel is indispensable in the kitchen. It is super absorbent and dries glassware without leaving ...

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    $ 19.95